ROUGH AND READY: NEW OLYMPUS TOUGH DUO CAPTURE ALL THE ACTION WITH EASE

Waterproof Shockproof and Freezeproof Cameras Tackle All of Life’s Moments with HD Video, AF Tracking, In-Camera Creative Filters and New 3D Mode.
Olympus, known for its robust line of rugged digital cameras today has added the new Olympus TG-610 and TG-310 Waterproof, Shockproof and Freezeproof models. They build on the Tough series’ reputation of delivering amazing images while enduring extreme expeditions and everyday adventures, including life with kids.
The new Tough cameras are Waterproof (to 5 metres for the TG-610 and 3 metres for the TG-310), Shockproof (to 1.5 metres) and Freezeproof (to -10 degrees Celsius) to deliver amazing images even when you take them to extremes. Beyond their durable exteriors, the TG-610 and TG-310 deliver superior image quality thanks to 14 megapixels, high-definition (HD) video, wide-angle optical zoom lenses (5x on the TG-610 and 3.6x on the TG-310) and dual image stabilization. The cameras come in a variety of colours to complement your own individual style.

New Olympus SP-610UZ

Olympus today unveils the full-featured SP-610UZ, a lightweight, 22x wide-angle ultra-zoom camera with HD Video capability, delivering the celebrated strengths of this pioneering family of cameras: sophisticated long-zoom, go-anywhere photography. The SP-610UZ packs fun features and superb image quality in a user-friendly camera, providing further proof that Olympus lets you capture it all.
Whether shooting wildlife, a school performance or a soccer game, consumers want powerful zooms without the bulk. The all-black SP-610UZ comes packed with a variety of features that deliver a superior imaging experience far and wide:
•    New Magic Filters – make it possible to create special artistic effects in still images and/or movies directly in the camera;
•    HD Movie & HDMI™ Control – high-definition video (HD video) delivers a broadcast-quality movie experience when played back on an HDTV;
•    3D Photo Mode – captures two shots of a scene from two different angles to create still photos that can be viewed with the added excitement and realism of 3D.
•    Eye-Fi™ Card Compatibility – enables automatic wireless uploading of images to the website or PC of your choice;
•    In-Camera Panorama –  offers quick and easy panorama shots; and
•    AF Tracking – tracks a moving subject automatically and keeps it in focus for optimal image quality.
“The new SP-610UZ combines the zoom power that has made Olympus ultra-zooms famous with fully automatic controls ideal for amateur photographers looking to capture it all at the touch of a button and in-camera Magic Filters for artistic control in a portable body” says Jennifer Schmell, product manager, Olympus Imaging America Inc. “The 22x wide-angle optical zoom on the SP-610UZ is an upgrade to the SP-600UZ, which provided a 15x wide-angle zoom. We’re continuing to push the boundaries of what camera optics and software can do for the consumer.”

Ultra-Powerful Zoom in a Stylish Package

New PEN E-PL2 12.3 MP CMOS Micro Four Thirds Interchangeable Lens Digital Camera with 14-42mm Lens

The powerfully simple PEN E-PL2 is the fourth generation of the award-winning and pioneering Olympus PEN family of compact interchangeable lens digital cameras. Known for pro quality, point-and-shoot simplicity and high-definition video, the PEN E-PL2 continues the PEN family's legacy of simple design, intuitive interface and Digital Single Lens Reflex (DSLR) image quality. The E-PL2 also expands your creative potential with Live Guide II, new in-camera creative features, new auxiliary lenses, a new Close-Up Spotlight accessory (MAL-1) and the new Olympus PENPal Bluetooth accessory. Capturing amazing still images and HD video just got a lot more fun. Further proof that Olympus lets you capture it all.
Outstanding Features include:
•    The new Movie & Still Compatible (MSC) ED m14-42mm f3.5/5.6 zoom lens (28mm-84mm equivalent) features a high-speed, silent autofocus during still shooting and high definition (HD) video capture;
•    New 3-inch 460,000 dot LCD for bright and easy image composition;
•    Live Guide II: preview HD video and still image effects on the E-PL2's high-resolution LCD screen to achieve the perfect result effortlessly;
•    Art Filter Variations and Enhancements: choose from different art filter looks to expand your creative horizons or overlay different art filters to create something new, now with full manual control;
•    ISO 6400: take great low-light photos with the camera's increased ISO sensitivity;
•    New Ergonomic Body Design: shoot stills and videos comfortably with a more ergonomic grip and updated button placement and functionality for ease of use; and Face Detection with iDetect - an amazing new function makes it easier to capture the spirit of your subject, automatically making a person's eye the focus point of the image. The E-PL2 further reduces the chance of blurred subjects in images by recognizing up to eight faces, tracking them within the image area, and automatically focusing and optimizing exposure for sharp portraits.

New Lens Optimized for Video and Image Stabilization for Every Lens

New Olympus XZ-1 10 MP Digital Camera with f1.8 Lens and 3-Inch OLED Monitor

On the heels of the PEN interchangeable lens digital camera revolution, Olympus takes their compact digital cameras to the X-treme with the introduction of an ultra-compact flagship camera and first of a new series, the XZ-1. Developed for the photographer or enthusiast who is looking for the ultimate high-quality, high-performance premium compact camera, the XZ-1 offers all of this and more without sacrificing image quality. Never fear the darkness with the XZ-1's super-bright built-in Olympus iZUIKO lens--the first built-in Zuiko lens on a compact digital camera. The X-factor that achieves this category-defying quality: A combination of three state-of-the-art features: the X-tremely large, super-sensitive CCD sensor, the X-tremely fast TruePic V image processor and the X-tremely bright, fast f1.8-2.5 iZUIKO digital lens. Further proof that Olympus lets you capture it all.
Outstanding features include:
•    X-factor Style: full manual controls in a slim, stylish pocket-sized camera;
•    X-ceptional Image Quality: a range of new features offer superior image quality, together with 10 megapixel CCD sensor with the TruePic V Image Processor to produce sharp photos;
•    X-cellent Low-Light Performance: iZUIKO f1.8-2.5 6.0-24mm lens for improved shooting in low-light scenarios, enhancing image clarity and drastically reducing grain. Also featuring Dual Image Stabilization and an AF Illuminator to maximize performance in low-light settings; and
•    X-treme Creativity: The XZ-1 offers six Art Filters, each of which uses different settings to create incredible photographic effects that would otherwise require additional lenses, filters or complex editing. Additionally, the Live Guide on-screen setting offers quick tips for shooting different subjects (kids, pets and flowers, for example) assists the photographer with some of the more complex in-camera settings (aperture, shutter speed and exposure compensation, for instance).

X-factor Style

Joby launches the Yogi & Ori for iPad

JOBY, the world-renowned designer of the best-selling GorillaPod™ line of innovative camera tripods has today launched two new products that dramatically enhance the iPad experience. For the road warrior, the GorillaMobile Ori amplifies the productivity of the iPad with ergonomic design and sleek protection on the go. The GorillaMobile Yogi is designed for the user who sees the iPad as an extension of themselves and wants to cuddle up with the iPad on the couch or in bed.
“JOBY excels at uncovering powerful consumer insights and designing products that change the way you interact with mobile devices.” says CEO Forrest Baringer-Jones. “We set out to develop a case + stand solution that would enhance the daily iPad experience, so users could get more out of their device. In the course of our research, we realized that iPad users approach the product very differently depending on how the iPad integrates into their lifestyle – resulting in two very different but equally compelling products.”

Canon announces the new LEGRIA FS400 series

Canon today announces the launch of the new LEGRIA FS400 series – Canon’s smallest ever Standard Definition (SD) camcorders, combining stylish, pocket-sized design with their renowned image quality.
Succeeding the FS300 series, the new LEGRIA FS46 and LEGRIA FS406 offer a host of advanced imaging features in an easy to operate format to aid even the most inexperienced users to capture effortlessly and share those special memories.

Powerful image quality

Capturing stunning photographs is as simple as point and shoot with the new PowerShot A800

Canon today announces the launch of the PowerShot A800, an affordable and easy to use compact digital camera that makes capturing the perfect picture as simple as point and shoot.  With Smart Auto mode the PowerShot A800 enables everyone, from first time photographers to casual snappers, to capture and enjoy Canon quality stills in seconds.  

Stylish design, smart features  

Canon unveils the new PowerShot A3300 IS and PowerShot A3200 IS

Canon today unveils the PowerShot A3300 IS and PowerShot A3200 IS, a duo of new models that combine high-quality imaging and a range of creative features in a bright, colourful body; making it easier to have more fun with your photography. Capturing high-resolution, still images and optically stabilised 720p HD video, each offers an exceptionally easy-to-use, flexible and great value option for those who want to relive their best moments in amazing detail.
Succeeding the A3000 IS and A3100 IS at the top of the PowerShot A-series, both models are slim and stylish, with a solid metal chassis that reflects the enduring, robust performance assured by all Canon products. Allowing users to inject colour into their photography before they even take their first image, the PowerShot A3300 IS is available in red, blue, pink and silver, whilst the PowerShot A3200 IS offers a choice of pink, orange, silver and aqua.

Canon-quality imaging

Canon unveils the LEGRIA HF G10 – pro-level quality for creative video enthusiasts

Canon today launches the LEGRIA HF G10, offering professional image quality in a compact, consumer-friendly camcorder. With a stand-out combination of professional features, full manual control, and creative tools to make shooting incredible video even easier, offering serious video enthusiasts a high-performance, affordable option to explore the boundaries of their creativity.
The LEGRIA HF G10 is the first model from a new LEGRIA HF G-series, and features a premium HD Camera System comprising many of the same technologies used in Canon’s professional range. Designed to offer greater flexibility for advanced users, the camcorder combines a wide-angle HD video lens with powerful image stabilisation and an 8-blade iris, and features like Cinema-Look Filters, to create professional-looking movies. Audio quality has also been significantly enhanced, with an improved internal microphone and external connectivity for other audio accessories.

Professional Image quality

Powerful, creative, affordable imaging for everyone – Canon launches the PowerShot A2200 and PowerShot A1200

Canon today launches two PowerShot models that bring a new level of fun, creative and easy photography to the digital compact camera market. The PowerShot A2200 and PowerShot A1200 combine Canon know-how with HD video capture and easy to use shooting modes including Smart Auto – making it simple for everyone to achieve great results with one simple touch of a button.
The PowerShot A2200, the slimmest A-series model to date, is powered by a rechargeable Lithium-ion battery and is available in black, red, silver and blue. It provides users with a portable and flexible camera that’s also simple to use. Available in either silver or black, the AA battery-powered PowerShot A1200 is the perfect everyday camera, offering a comfortable, wide grip and an optical viewfinder for easy framing.

Affordable Canon performance

Latest New Photography iPhone Apps For 2011

Super 8

Turn your iPhone or iPod Touch into a classic Super 8 camera, the only app dedicated to authentic Super 8 video processing. Capture all of those magic moments, process and enjoy the nostalgia of real film, all within your iPhone or iPod Touch!
Super 8 launches in camera mode where you can start recording straight away. No need to worry about deciding what effect to apply and missing out on that magical moment.
And don't worry, Super 8 saves all your recordings into its process lab so you can carry on filming and then process your videos when you want with the filters that work best!

New Kodak EasyShare Mini M200 10 MP Digital Camera with 3x Optical Zoom and 2.5-Inch LCD

Barely the size of a credit card, this petite little powerhouse features a self-portrait mirror and wide-angle lens. Framing group shots of you and your friends is a breeze. Just press to impress.
Show the world you rock. The Kodak EasyShare Mini Camera is barely the size of a credit card, but with a wide-angle lens and built-in mirror, getting yourself and the gang in the picture is a snap. And while you're checking yourself out, check out the super sleek compact styling that no doubt has the whole room's attention. Once you've got your shot, press Kodak's Share button to e-mail to friends and Kodak Pulse Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3 Show off the EasyShare Mini Camera and let everyone see what makes you So Kodak.

Sharp, brilliant 10 MP pictures

  

New Kodak EasyShare M552 14 MP Digital Camera with 5x Optical Zoom and 2.7-Inch LCD

You're having too much fun to keep it all to yourself. That's why you need the KODAK EASYSHARE M552 Camera. Yeah, it's sleek and small, but it's also perfect for fitting in the whole crew without cutting anyone out. We even found room to add a dedicated HD video button for capturing those crazy nights out on the town. Then, press Kodak's Share button to e-mail pictures and videos to friends and KODAK PULSE Display and post to KODAK Gallery, FACEBOOK, YOUTUBE, ORKUT, FLICKR, TWITTER, YANDEX, and KAIXIN001 Sites*. Now the fun can begin. So Kodak.

    •    World's only digital cameras with 3-step sharing

    •    One-button upload to e-mail or to Kodak Pulse Display, Kodak Gallery, YouTube, Facebook, FLICKR, Twitter, ORKUT, YANDEX, and KAIXIN001 Sites

    •    Zoom in tight or stay wide and fit the whole crew in with the 5X wide optical zoom lens

    •    Dedicated video record button, 720p HD video, on-camera editing

Price: $129.95

New Kodak EasyShare M532 14 MP Digital Camera with 4x Optical Zoom and 2.7-Inch LCD

Gather around and smile. This sleek little camera has a wide-angle lens for capturing stunning pictures of all your friends and a dedicated HD video button to capture their best moves. Then press the Share button for effortless sharing that will put a smile on everyones face. Just press to impress.

Light up your social life with the sleek Kodak EasyShare Camera / M532. Capture all the juicy details when youre out on the town. Then switch seamlessly to video to bring the excitement to life in stunning HD. Now, let the sharing begin. Just press Kodak's Share button to get your favorites ready to e-mail to friends and Kodak Pulse Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3 After all, the good times only get better when you share.

Share your world big and bright with 14 MP

    •    Make stunning prints up to 30 x 40 in.
    •    More megapixels means you can crop and enlarge and still have great picture quality
    •    However you choose to print—at home, at retail, or online—trust Kodak for picture quality thats truly exceptional and for memories that will last

Shoot video with ease

    •    Convenient, dedicated video record button captures 720p HD video
    •    Review and edit videos right on the camera
    •    Continuous VGA video featuring audio capture
    •    Enjoy video print options including 9-up prints, plus view and share single frames

Film effects

Add a classic flair to your pictures—KODACOLOR, KODACHROME, EKTACHROME, TRI-X, T-MAX, or Sepia.

Price: $119.95

New Kodak EasyShare M522 14 MP Digital Camera with 4x Optical Zoom and 2.7-Inch LCD

Share your fun simply. With its 4X wide-angle lens, this hot little camera from Kodak makes it simple to capture all the fun. Then press the Share button to upload your shots to your favorite sharing sites. Just press to impress.

Meet the Kodak EasyShare Camera / M522—the hot little camera from Kodak with a big thing for sharing. Three simple steps are all it takes to share your world—from your craziest shot of the gang to your most epic travel adventures. Just press the Share button and choose where you want to share. Once you connect to your PC, your beautiful high-resolution pictures will automatically upload to e-mail and Kodak Pulse Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3 After all, the good times only get better when you share. Just press to impress.

Beautiful pictures, more often—automatically with Kodak's Smart Capture feature

Choose the camera that does the thinking for you. Kodak's innovative Smart Capture feature automatically identifies the scene and adjusts camera settings for a great picture in just about any environment.
    •    Intelligent scene detection—analyzes the scene to give you better pictures under various conditions
    •    Intelligent capture control—automatically sets camera settings for clear, sharp pictures even in low light and challenging situations
    •    Intelligent image processing—reduces noise and clears up dark shadows for vibrant, crisp details and true-to-life colors

Amazing HD quality pictures

    •    Take stunning HD pictures in 16:9 format
    •    View your pictures in high definition on an HDTV or other HD devices

Price: $99.95

New Kodak EasyShare M583 14 MP Digital Camera with 8x Optical Zoom and 3-Inch LCD

Become the envy of all your friends with this sleek and stylish 8X wide-angle camera. Capture your whole entourage, then share the fun simply when you press Kodak's Share button. Just press to impress.

If you're going out on the town, then let the world know it. That's why the Kodak EasyShare Camera / M583 is an absolute necessity. Don't let its ultra-sleek dimensions fool you. Capture your entire entourage or zoom in on your favorite detail. Or switch over seamlessly to video and record your dance moves in stunning HD. Then, press Kodak's Share button to e-mail to friends and Kodak Pulse Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3 The perfect fit for living large. Just press to impress.

Shoot video with ease

    •    Convenient, dedicated video record button captures 720p HD video
    •    Review and edit videos right on the camera
    •    Continuous VGA video featuring audio capture
    •    Enjoy video print options including 9-up prints, plus view and share single frames

Beautiful pictures, more often—automatically with Kodak's Smart Capture feature

Choose the camera that does the thinking for you. Kodak's innovative Smart Capture feature automatically identifies the scene and adjusts camera settings for a great picture in just about any environment.
    •    Intelligent scene detection—analyzes the scene to give you better pictures under various conditions
    •    Intelligent capture control—automatically sets camera settings for clear, sharp pictures even in low light and challenging situations
    •    Intelligent image processing—reduces noise and clears up dark shadows for vibrant, crisp details and true-to-life colors

$179.95

New Kodak EasyShare Touch M577 14 MP Digital Camera with 5x Optical Zoom and 3-Inch LCD Touchscreen

With its brilliant high-resolution capacitive touchscreen LCD and our exclusive Share button, the Kodak EasyShare Touch Camera makes it simple to take, organize, edit, and share incredible pictures and videos with a touch. Just press to impress.
Whether you're on the prowl for new shoes or headed out to the clubs, sharing your scene is simple with the Kodak EasyShare Touch Camera. The high-resolution capacitive touchscreen LCD shows off your picture's brilliant colors and vivid details. And its wide-angle lens gets everyone in the shot. When you're ready to share, update your status by pressing Kodak's exclusive Share button. Simply tag pictures or videos and connect to a PC to e-mail to friends and the Kodak Pulse Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3

Share

  

New Kodak EasyShare Sport C123 12 MP Waterproof Digital Camera with 2.4-Inch LCD

Don't get caught off your game. Be ready with the Kodak EasyShare Sport Camera. Take your best shot—up to 10 ft underwater. Then just press to impress.
Splash! Whether it's a dunk in the pool, a downpour on the hiking trail, or a spilled drink at the restaurant, life can catch you off your game. Be ready with the Kodak EasyShare Sport Camera. Take a dip and take your best shot—up to 10 ft underwater. Check out the great outdoors without worrying about dirt, dust, and sand. Plus, wherever you go, your friends will wish they were there. With Kodak's Share button you can tag pictures directly from your camera for e-mailing to friends or the Kodak PULSE Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3

Just press to impress World's only cameras with 3-step sharing!1

New Kodak EasyShare M532 14 MP Digital Camera with 4x Optical Zoom and 2.7-Inch LCD

This sleek little camera has a wide-angle lens for capturing stunning pictures of all your friends and a dedicated HD video button to capture their best moves. Then press the Share button for effortless sharing that will put a smile on everyones face. Just press to impress.
Light up your social life with the sleek Kodak EasyShare Camera / M532. Capture all the juicy details when youre out on the town. Then switch seamlessly to video to bring the excitement to life in stunning HD. Now, let the sharing begin. Just press Kodak's Share button to get your favorites ready to e-mail to friends and Kodak Pulse Display or upload to Kodak Gallery,2 Facebook, Twitter, FLICKR, YouTube, ORKUT, YANDEX, and KAIXIN001 Sites.3 After all, the good times only get better when you share. Just press to impress. So Kodak.

Just press to impress

Worlds only cameras with 3-step sharing!1
Kodaks Share button makes sharing your videos and pictures as simple as 1, 2, 3.
    •    Step 1—Just press Share when in review mode
    •    Step 2—Choose your favorite sharing destination, e-mail address, or Kodak Pulse Display2
    •    Step 3—Connect your camera to your computer or insert your memory card and your videos or pictures are automatically uploaded to the destination(s)

Only Kodak Cameras

    •    Let you simultaneously share to multiple social networks, e-mail and Pulse Display1,2
    •    Automatically share when you connect to a PC1
    •    Tag to the largest number of social networks1

Share your world big and bright with 14 MP

    •    Make stunning prints up to 30 x 40 in.
    •    More megapixels means you can crop and enlarge and still have great picture quality
    •    However you choose to print—at home, at retail, or online—trust Kodak for picture quality thats truly exceptional and for memories that will last


Price: $119.95


Buy from Adorama (special with rebate) here.

Kodak Announce New Easyshare Max Camera with 30x Optical Zoom

We didn't see this one coming, Kodak have surprised us with a new EASYSHARE MAX Camera. It comes jammed full of features including 30x optical zoom, 12 megapixel backside illuminated sensor, 3 inch HGVLA LCD and EVF plus 1080p video recording.

And thanks to Kodak’s Share button and the world’s only digital cameras with 3-step sharing[1], sharing those shots is simple. Just press Share to e-mail to friends and to KODAK PULSE Display or upload to KODAK Gallery[2], FACEBOOK, TWITTER, YouTube, FLICKR, ORKUT, YANDEX, and KAIXIN001 sites[3].

Product Specifications

Standard features

12 MP BSI CMOS

30X SCHNEIDER-KREUZNACH VARIOGON Optical Zoom Lens

3.0 in. HVGA high-resolution LCD

Face Recognition

Smart Capture

 

Expected Availability

March 9, 2011

Lens

The 30X SCHNEIDER-KREUZNACH VARIOGON Optical Zoom Lens (35 mm equivalent: 28–676 mm) zooms in faster and closer than ever to deliver crisp, steady shots for extraordinary creative performance.

Fast f/2.8 28 mm wide-angle lens

Capture dramatic shots in tight quarters or in front of spectacular landscapes.

Optical image stabilization

    •    Capture sharp, steady shots when shooting at long zoom ranges
    •    Image stabilization automatically minimizes camera shake to deliver crisp pictures

Get in on the action without delay

Capture that challenging action shot with fast, click-to-capture speed and auto focus.

High ISO mode

    •    Capture the details in low-light conditions and fast-action situations with a powerful, high ISO (up to 12,800[11])
    •    Faster shutter speeds mean you can capture scenes in low light and fast action

Expected price: $329.95