Thursday, 6 January 2011


Waterproof Shockproof and Freezeproof Cameras Tackle All of Life’s Moments with HD Video, AF Tracking, In-Camera Creative Filters and New 3D Mode.
Olympus, known for its robust line of rugged digital cameras today has added the new Olympus TG-610 and TG-310 Waterproof, Shockproof and Freezeproof models. They build on the Tough series’ reputation of delivering amazing images while enduring extreme expeditions and everyday adventures, including life with kids.
The new Tough cameras are Waterproof (to 5 metres for the TG-610 and 3 metres for the TG-310), Shockproof (to 1.5 metres) and Freezeproof (to -10 degrees Celsius) to deliver amazing images even when you take them to extremes. Beyond their durable exteriors, the TG-610 and TG-310 deliver superior image quality thanks to 14 megapixels, high-definition (HD) video, wide-angle optical zoom lenses (5x on the TG-610 and 3.6x on the TG-310) and dual image stabilization. The cameras come in a variety of colours to complement your own individual style.

Whether at the local pool, a tropical reef or the ski slopes, consumers want a camera tough enough for life’s thrills. The new Tough cameras come packed with a variety of new features that deliver a worry-free use, anytime, anywhere.
    ▪    HD Movie and HDMI Control – high-definition video (HD video) delivers a broadcast-quality movie experience when played back on a high-definition television (HDTV);
    ▪    3D Photo Mode – captures two shots of a scene from two different angles to create still photos that can be viewed with the added excitement and realism of 3D;
    ▪    Eye-Fi Card Compatibility – allows automatic wireless uploading of images to the website or PC of your choice;
    ▪    New Magic Filters – make it possible to create special artistic effects in still images and/or movies directly in the camera;
    ▪    In-Camera Panorama – offers quick and easy panorama shots; and
    ▪    AF Tracking – tracks a moving subject automatically and keeps it in focus for optimal image quality.

Point-Dunk-and-Shoot with Powerful Underwater Functions

The TG-610 and TG-310 cameras can perform as well in the water as they do on land because their lightweight, rugged exteriors are matched with interior rubber gaskets and o-rings to seal out the elements. The TG-610 can venture 5 metres underwater, while the TG-310 can dive 3 metres underwater. The inclusion of four preset underwater scene modes in the TG-610 and one in the TG-310 make these cameras perfect to play in the water right along with you. They also capture HD movies with audio even in 3D and under water – perfect for bringing back memories that other cameras would miss. The TG-610 even comes with Automatic Underwater White Balance, eliminating the need to adjust white balance under water, a Macro LED, a convenient function for capturing close-ups in dark places and an Underwater 3D Movie function. Both cameras feature a water-repellent lens coating to prevent water droplets from forming on the lens, enabling you to get crystal-clear shots no matter how wet the shooting environment. To go even deeper, the optional underwater case for the TG-610 (PT-049) enables photographers to explore the fascinating world underwater up to 40 metres.
The TG-610 and TG-310 will be available in February 2011. They ship with a wrist strap, WIN/Mac USB cable, audio/video cable, Li-Ion rechargeable battery, manual, warranty card and OLYMPUS [ib] software.

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