Hasseblad is set to reduce the price on the H4D cameras up to 22-percent on some models. The price of the top-of-the-range H4D-60, for instance, will fall $11,000 / 6,200 Euros, bringing the price to 23,900 euros ($30,995 / £21,995).
Under the revised pricing structure, the H4D-31 (incl. 35-90mm lens) has been reduced by 3,565 euros to 11,995 euros, the H4D-40 is reduced by 1,000 euros; the H4D-50 by 3,000 euros; the H4D-50MS by 3,000 euros; the H4D-200MS by 4,500 euros and the CFV-50 Digital Back by 2,000 euros. The price of the top-of-the-range H4D-60 will fall $11,000 / 6,200 Euros, bringing the price to 23,900 euros ($30,995 / £21,995).
And, in a separate stand-alone offer customers who buy a new Hasselblad camera and lens before the end of July will be eligible to purchase a second lens at just 50% of the manufacturer’s recommended sales price.
For further information visit www.hasselblad.com/price-reduction