Eye-Fi View Launches - Allows Access To Images Form Any Computer or Mobile Device

Eye-Fi Inc. (www.eye.fi), best known as makers of the world's first wireless memory card, today launched Eye-Fi View, giving consumers a new way to access their photos and videos from virtually any computer or mobile device. Along with Eye-Fi View, Eye-Fi also introduced a new email-sharing feature, allowing direct, private sharing of full-resolution images without clogging inboxes or requiring viewers to login.

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It is simple to use, just log in to the Eye-Fi site and view your uploaded images. From there you can share photos or albums. It is free to use within a seven day window of photos uploaded to the site but beyond that you will need to upload to the premium service and that will cost you $4.99 per month or $50 a year.

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"When we released the first Eye-Fi card three years ago, we solved the fundamental problem of getting pictures off the camera and onto computers and online sharing sites. As we enter the biggest photo-sharing season of the year – Halloween to Christmas – we're delivering an even easier way for people to view and share photos from any device, with more control than ever," said Jef Holove, President and CEO of Eye-Fi. "Photos and videos of the kids trick-or-treating can be easily emailed to grandma and shown off on dad's iPad"

"There are many sites on which pictures and videos can be shared. But even in this age of social media, email remains the most popular method of sharing among consumers," added Holove. "With our unique approach to email sharing, Eye-Fi is extending its ease of use capabilities to customers who want to email their photos. Because, put simply, photos are created to view."

With Eye-Fi's email feature, users select contacts from their own address book, and recipients – whether Eye-Fi users or not – can easily download full-resolution images through a single link, without worrying about overwhelming their inbox.

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Eye-Fi products are now available at Wal-Mart stores nationwide. Wal-Mart is the latest national retailer to feature Eye-Fi, following the addition of Target earlier this year. Availability beyond electronics and photography outlets underscores the expanding consumer demand for Eye-Fi's unique solution. Additionally, Eye-Fi's international users can now subscribe to all Eye-Fi services including Eye-Fi Premium. For more information, visit www.eye.fi.

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