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Nikon adds AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR to range

This new budget lens for the DX user will be available from the 2nd September at a retail price of $399 / £369 / 438 Euros.
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Amsterdam, the Netherlands, 19 August 2010 – Nikon Europe today announces a new super telephoto zoom lens – the AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR. With a focal length ranging from 55mm to 300mm (equivalent to 82.5mm to 450mm on DX format D-SLRs) it enables the user to really get up close and personal with distant subjects.
Zurab Kiknadze, Product Manager Lenses, Accessories & Software, Nikon Europe BV, says: “The AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR is a really useful and economical second lens alongside today’s standard 18-55mm kit lenses, enabling coverage of all subjects both near and far. The compact dimensions and lightweight construction make it an ideal choice for the compact D-SLR customer.”

Go further for less

The 5.5 times zoom ratio offers flexibility by drastically extending the telephoto reach. With 300mm (450mm on DX format cameras) at the telephoto end, this lens leads the way in affordable and portable telephoto photography, ideal for family sport events and holidays.

Hold Steady

Incorporating the latest VR II (second generation Vibration Reduction) technology, the lens delivers sharper images when the camera is hand-held. This is especially useful when using slower shutter speeds at longer focal lengths, or when shooting in low light.

Keep Quiet

The AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR incorporates Nikon’s SWM (Silent Wave Motor). This ensures that the autofocus is fast and quiet so you don’t miss that crucial moment, nor draw attention to yourself in more private settings.
The AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR incorporates high quality ED and new HRI (High Refractive Index) glass elements to help deliver crisp images, even under harsh lighting conditions. The lens has a weather sealed mount, which means you can take it anywhere, without having to worry about moisture and dust infiltrating the lens or camera sensor.
Ready for adventure, the AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR is an affordable and compact lens that will be a welcome addition to any camera bag. The lens is supplied with HB-57 lens hood to prevent flare in strong light and a lens pouch for safe storage and transportation. The lens will also be available in zoom kits with Nikon’s popular D-SLR range.l

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